Pay Per Click Advertising Agency

Pay Per Click Advertising (PPC) is one of the most powerful, transparent and cost efficient methods of digital advertising available. Most widely used within search engine advertising platforms like Google AdWorlds and Bing Ads, it’s also a popular advertising payment methods on platforms such as Facebook, LinkedIn and Apple iAds.

When you advertise, you are only charged when a user clicks on your specific ad. The amount you’ll need to pay per click is dependent on a large number of factors including the audience you are targeting, the competiveness of a certain keyword you are going after, the historical performance and relevance of your ad and more. The cost of a click can range anywhere between a couple of cents per click to over $100 per click

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Paid search drives relevant and targeted traffic to your website by showing ads for your business on search engine results pages (SERPs) when users search for related keywords. The pricing model means you only pay a fee each time someone clicks on your ad and visits your site (pay-per-click/PPC)

What paid search can do for your business

The immediacy of paid search campaigns allows you to drive traffic, leads and revenue to your website within a remarkably short timeframe.

Paid search:

  • Has an almost instant impact
  • Can give you first page exposure on major search engines
  • Can send immediate and consistent traffic to your website
  • Allows campaigns to be tested and ads to be accurately targeted
  • Can be optimised to drive leads or transactions to your site
  • Gives your brand large reach and exposure
  • Ensures your ads match relevant search queries
  • Allows for accurate tracking

In addition, the PPC model allows full control of how much you spend on each campaign; you will never pay more than what you think each click, lead or sale is worth to your business.

However, the paid search landscape is competitive and in order to maximise your pay-per-click success, it is imperative to utilise data analysis tools, leading technologies, innovative thinking and paid search best practices. Enter Click Consult.

 

PPC Services include:

  • Keyword research generation
  • Keyword bid management
  • PPC Account Audit
  • Writing & tweaking ad copy
  • Landing page A/B Testing
  • Goals/Conversion set-up & tracking
  • PPC Ads Training.
  • Remarketing via Adroll, PerfectAudience.
Pay Per Click Advertising + Your Business = Sales.

If you are looking for a Facebook Ads, LinkedIn ads or Google Adwords expert in Nigeria, then hire me.

 What we offer